ELECTRIC HENDRIX LLC to LAUNCH NEW ULTRA-PREMIUM VODKA IN 2006

Seattle, Washington - December 15, 2005 - Electric Hendrix LLC, with the blessing and involvement of the Jimi Hendrix family, has announced that it will be launching a new line of Hendrix Electric Ultra-Premium Vodka, slated to be on shelves in May of 2006. Initial product launches will take place in March and April of 2006.

Information regarding Electric Hendrix LLC and products made by Electric Hendrix LLC can be found at www.houseofhendrix.com.

About Hendrix Electric Vodka: Inspired by the innovative spirit of legendary musician Jimi Hendrix, Hendrix Electric Vodka is an ultra--premium spirit, hand crafted by Master Distiller Bill Scott of Idaho’s Distilled Resources, Inc. The 100% grain vodka marries the finest selection of corn and rye from Idaho and Utah, with natural Rocky Mountain spring water. Distilled through four pristine stainless steel columns, Hendrix Electric Vodka is filtered through carbon and crystal, resulting in true vodka of unparalleled flavor and purity.
www.HouseofHendrix.com.

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Contact:
Electric Hendrix, LLC.
Info@HouseofHendrix.com
Ph. 206 722-6969
Fax. 206 723-1188

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